Target Audience Mood Board

At the moment we believe our target audience is around the ages of 17-21. We believe our genre will be mainly liked by boys however do also know that some females will also like it. The shop titles are shops we think our target audience might shop in because they sell the sorts of clothes stereotypical people who like indie-rock music wear. I also suggested that they might enjoy Wahaca the restaurant as Wahaca is quite an alternative restaurant much like the indie-rock genre. The pictures help resemble the types of album covers which be suitable for an indie-rock album. I took inspiration from tumblr and watching indie-rock music videos to base my ideas around. I have taken a more stereotypical view on this but I think it will be a good representation of the whole target audience.

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